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WHO ARE Outfit formulas® made FOR?

Outfit Formulas® can help anyone stuck in a style rut or in need of a style update. Our members include women of every age and stage of life:
• YOUNG WOMEN: who want to update their student wardrobe as they start their careers
• BUSY PROFESSIONALS: who don’t have time for a fight with their closet each morning
• WOMEN WHO WORK FROM HOME: where it’s easy to get caught up in work and let style fall by the wayside
• STAY-AT-HOME MOMS: who often dress more for utility than style because they have to
• MID-LIFERS: who aren’t sure what’s in but want to look stylish and confident
• EMPTY NESTERS: who finally have time again to focus on themselves and want a fresh look

Check out our membership HERE.

Who this isn’t for:

  • Fashionistas or anyone looking for runway style.  We cater to everyday women who are rebuilding their wardrobes.
  • Anyone not willing to get out of your comfort zone.

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What is a Capsule Wardrobe?
The term capsule wardrobe was coined in the 1970s by a London boutique owner. The phrase has evolved over time to mean a collection of clothing that can be mix and matched together to maximize the number of outfits that can be created. At Outfit Formulas every outfit guide begins with classic basic closet staples that are always in style. Then we add current trend pieces  to keep your look up to date. It’s an easy way to build your basics and update your look at the same time!
Why is it called outfit formulas?

Outfit Formulas is our easy way to get dressed every morning. Just follow the formula and you’ll have an instant outfit in no time! Think of it like a recipe to whip up your favorite meal but using clothes and outfits instead. It’s the simple way to get out of your comfort zone and try new styles.

How does this differ from Stitch Fix?

The main difference between Outfit Formulas® and Stitch Fix is we don’t provide the clothes.  We give you all the tools you need to shop for and create your own capsule wardrobe.  You get to choose the budget, shop at your favorite stores, and spend as much or as little as you want!  The program even works with Stitch Fix, some of the pieces you get in your monthly box may work in the daily outfits.

Do the capsule wardrobes build on each other or will I have to buy all new clothes each time?

Each outfit guide builds on classic closet staples and often incorporates pieces from prior seasons so you should never have to do as much shopping as might be required the very first time. After participating in a couple seasons of Outfit Formulas® many women are almost able to completely ‘shop their closets’ saving them both time and money! Any purchases they do decide to make are often a ‘want’, not a ‘need’.

What ages and sizes does this work for?

Our members include women of every age and stage of life.  Most of our members are between the ages of 35-65 and range from size 0 to plus sizes, including petite and tall fit. Outfit Formulas® truly work for everybody and every body!

Are these all casual outfits or can I wear them to work too?

Our Outfit Formulas® are mostly casual outfits but can be easily dressed up or down – we even provide tips to help you do this. From time to time there are also a few dressier options included, particularly around the holidays.

Does the shopping list include plus size options?

Yes, plus size options are included for all items on the shopping list.

What stores are included for the shopping list's recommended items?

We include stores from a variety of online retailers at varying price points that work for every budget like Amazon, J.Crew Factory, H&M, Old Navy, LOFT, Walmart, and more! You’re also welcome to shop for similar items at your favorite stores. We strongly encourage you to shop your closet first!

I don't live in the US, will this work for me?

Yes!  We’ve had women in over 20 countries participate including Canada, the UK, Spain, France, Germany, Ireland, Mexico, Australia, Finland and others. Most of the retailers we link to are US based, however many will ship internationally for an additional fee if there’s an item you just have to have! Don’t forget — the beauty of a formula is that you don’t have to copy the pictured item exactly. Be sure to check out your favorite local retailers when curating your closet. We also have participants in our Facebook group from other countries who share shopping tips and advice.

What if I don't like the color palette? Can I choose my own?

Absolutely, we actually encourage this!  We make it as easy as possible to choose your own color palette by providing color coordination rules for each piece on the list.  As long as you follow the rules, your pieces will coordinate!  Many women “go rogue” and choose the colors that work best for them.

What membership options are available?

You have two options to choose from when selecting your Outfit Formulas membership.

Our monthly membership is a recurring subscription for $19/month.

Our annual membership is a recurring subscription for $190/year. You’ll get TWO MONTHS FREE by choosing this payment option.

Both membership types are non-refundable, cancel anytime. If you have any questions about membership options please email us at info@outfitformulas.com — our team is happy to help!

How can I get notified when the next outfit plan is released?

If you have been an Outfit Formulas® member in the past you will receive an e-mail notification whenever we release a new outfit guide.

If you’re not already on the mailing list, you can subscribe here to get notified or follow us on Facebook or Instagram— we always announce new releases there, too!

How can I ensure I always receive your emails?

The best way to ensure you receive our emails is to whitelist our email address, info@outfitformulas.com in your email client. If you need assistance doing this please reach out to our support team at support@outfitformulas.com and they’ll be happy to help you out.

I still have questions, what should I do?

Fill out our contact form here or email us directly at info@outfitformulas.com We will be happy to answer all of your questions.

Find the Perfect Outfit Plan

Not sure what you’re looking for? Take our Style Quiz to find which Outfit Plan is right for you.

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Become a Member

Get instant access to all of our Outfit Guides with a monthly or annual membership!

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How It Works

Learn more about how easy it is to use Outfit Formulas® and the benefits of becoming a member

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Check out what our members have to say about Outfit Formulas® Outfit Plans.

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Get all your questions answered about an Outfit Formulas® Membership!

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